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Empowering Accountants, Together

SmartPractice was built to solve real challenges faced by accountants in practice. In 2015, a group of South African accountants, including founders Casper de Waal, Arend de Waal and Ettean Smit, recognised the inefficiencies holding firms back.

 

They identified common pain points, including:

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  • Multiple databases with unreliable backups

  • A lack of structured client communication

  • Clients who weren’t properly informed about processes

  • Unclear task allocation within teams

  • Difficulty identifying high-value clients

  • Overpriced software that failed to deliver​

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Determined to find a better solution, Casper, Arend and Ettean partnered with Hugo to develop a system that accountants actually needed. The result was Accufile, which later evolved into SmartPractice, a dynamic, cloud-based practice management solution designed specifically for South African accountants.

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What started as an internal tool quickly grew into a powerful platform now used by over 290 accounting practices across the country.

 

Today, SmartPractice continues to evolve, driven by accountants, for accountants, helping firms streamline operations, improve client communication, and stay ahead of compliance requirements.

Our Journey

2015

Identifying the Challenges

2016

Development of Accufile Begins

2017

First Accounting Firm Joins

2025

Trusted by 300+ Accounting Firms

What Sets Us Apart?

At SmartPractice, we believe in a team-first approach. Our people are the backbone of everything we do, bringing together diverse skills and perspectives to create innovative solutions for accountants across South Africa.

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We’re not only led by experts in practice management, but we’re a group of passionate individuals dedicated to making accounting easier, more efficient, and more enjoyable. From development to client support, our team is united by a shared goal: to empower accountants to succeed.​​​

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Every member of our team plays a crucial role in building the SmartPractice experience, and we’re proud of the culture we’ve created: one of respect, growth, and a shared vision of success.

Collaboration

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We thrive on working together, whether it’s solving problems, or supporting one another through challenges.

Innovation

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We’re always looking for ways to improve, whether it’s fine-tuning our software or staying ahead of industry trends.

Integrity

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We’re transparent, accountable, and committed to doing what’s right for our clients and our team.

Strength in Numbers 

300+

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Accounting Practices Served

1:03Min

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Average Support Response Time

1.3M+

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Files Uplaoded On SmartPractice

2250+

Satisfied

Users

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Ready To Make The Switch?

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